In the BEDOUIN SS17 collection – the Urban Nomad, designer Andraya Farrag draws inspiration from the Moroccan and nomadic Berbers with her own contemporary minimalist twist.
The Urban Nomad is depicted in the use of rich fabrics like jacquards inspired by Berber rugs and delicate silks with a subtle metallic sheen. This plays well into the BEDOUIN SS17 collection luxurious yet easy-to-wear design.
Unique textures that are created by geometric details, hand woven ribbon and asymmetric silhouettes also make a statement through subtle yet impactful details. Each piece created with the world traveler aka the Urban Nomad in mind, effortlessly transforms from daywear to evening.
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Whether styled with an elegant pair of heels or trainers with a street style edge, each piece of the BEDOUIN SS17 collection – the Urban Nomad is versatile, allowing the wearer to enhance their personal style.
The BEDOUIN SS17 Collection Adventure
The BEDOUIN SS17 collection transports the BEDOUIN woman to Marrakesh with pieces like Rock the Kasbah and Desert Dweller. These seem to be more evocative of the playful spontaneity infused into the collection.
Punk inspired lettering on a 90s denim jacket silhouette reflect a carefree and positive spirit in the Not A Denim Jacket piece. The BEDOUIN SS17 collection presents a world of juxtapositions from sheer feminine fabrics with structured silhouettes, to delicate draped ruffles with vertical stripes.
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The Summer Urban Nomad
A diverse color palette of delicate peach, light steel blue, crisp white, vibrant orange and cobalt blue provides depth and dimensions to a the Urban Nomad collection that is perfect for your next summer getaway.
From day to night, city to beachside, each piece from this Urban Nomad collection allows you to effortlessly transition to any occasion exuding positive energy and a free spirit.
Just to give you a short background on the BEDOUIN brand, it was founded by Creative Director Andraya Farrag two years ago. It is a contemporary womenswear brand that creates easy-to-wear collections with a confident, modern style. The brand takes influence from global cultures and traditions, allowing for aspirational, adaptable collections ideal for travel.
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